Nobody is in any doubt that trade policy is one of the foundations of globalisation. The global economy and, therefore, the fortunes of many thousands of firms reflect the decisions taken by governments that shape markets.
Negotiations – like the current Doha Round - and decisions taken in the World Trade Organization and in regional trade agreements are too important to ignore. The obligations of governments to implement such decisions are not always obvious. The impact on business and development are even less understood.
But ignorance is no defence in today’s competitive and unforgiving global economy – neither for companies nor countries. An informed capacity to intervene and influence at key points in trade policy formation and trade negotiations is no luxury; it is now essential.
World Trade Agenda Consultants provides the basis for companies to take a view, to hold and promote a position.
The issues are complex. World Trade Agenda Consultants cuts through the jargon and technicality. Based on our privileged contacts among diplomats, trade officials and business groups, the trade consultancy provides accessible, comprehensible information in the format its clients request.
But it’s more than just penetrating the technicalities. Trade negotiations are about people, processes and chemistry. They reflect many policy preoccupations of governments and a multitude of corporate commercial priorities. As in the case of the Doha Round, they may also pushed and pulled by the concerns of civil society lobbies in still broader policy fields like the environment, human and labour rights, consumer preferences, and so on.
